Digital Pharma East 2022 - LIVE has ended

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Digital Pharma East 2022 - LIVE

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8:45am EDT

Omnichannel Track Chair Opening Remarks Grand Ballroom ABradley Deutsch

9:00am EDT

Opening Interactive Discussion Grand Ballroom AAlison Reichert • Brianne Casey

9:30am EDT

Why Omni-channel is Over Grand Ballroom ADave Paragamian • Deanna Angello • Christian Bauman

10:00am EDT

Presentation: The Changing Landscape of SFO in an Omnichannel Environment Grand Ballroom AFransis Utama • Joshua Greenberg

11:00am EDT

Secrets of the Data Ninjas: Unlocking the Omnichannel Future with Artificial Intelligence Grand Ballroom AAngelo Campano

11:30am EDT

Panel: Integrate Data Ecosystems Across Platforms to Support and Execute a True Omnichannel Strategy Grand Ballroom AMichelle Benz • Steven Xie • Matthew Walsh • Michael Kirzhner • Nick Bartolomeo

1:15pm EDT

Going All in on Modular Content Grand Ballroom ACraig McGettigan • Ryan Rosenberg

1:45pm EDT

Translating “Outcome-Based Marketing” into True Business Results Grand Ballroom ALindsay Reardon • Katherine Freeley • Justin Freid • Andrew Burkus

2:15pm EDT

Panel: Coordinate Omnichannel Campaigns Across HCPs and Patients to Maximize Reach and Create Efficient, Effective Campaigns Grand Ballroom AElaine Gamble • Crystal Bullard • Justin Freid • Carrie Craigmyle • Jim DeLash

3:30pm EDT

Be Fierce and “Get Phexxi”: How Evofem’s Phexxi Campaign Disrupted Traditional Pharma Marketing Grand Ballroom AKatherine Atkinson

4:00pm EDT

AI and Ideas: How Technology, Creativity and Data Come to Life in Modern Health Care Marketing Grand Ballroom AChuck Hemann • Shirley Lin • William Veltre

4:30pm EDT

Fireside Chat with Elena Livshina, US Head of Cardiovascular Portfolio, Commercial, Boehringer Ingelheim Pharmaceuticals, Inc. on the Hear Your Heart™ Campaign Grand Ballroom AStephanie Butler • Elena Livshina

5:00pm EDT

Closing Remarks Grand Ballroom A