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avatar for John Mangano

John Mangano

DeepIntent
SVP, Analytics
For the last 15 years, John Mangano has been driving innovation in how the healthcare industry understands the impact of media and marketing technologies on patients and their health outcomes. Mr. Mangano leads the Marketing Sciences and Analytics team at DeepIntent where he calls on his vast experience to help DeepIntent become the industry-leading DSP in planning, activating, measuring, and optimizing healthcare campaigns.  He is no stranger to health analytics and marketing technologies. For eight years, he built the health practice at Comscore where he built HCP measurement panels, developed a revolutionary dominants claims-based measurement product which is the standard used across the industry. In the process, he became the voice of how patients interact with health content.