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Digital Pharma East 2022 - LIVE
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Digital Pharma East 2022 - LIVE
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Digital Future Day
Fierce Pharma Marketing Awards
General Session Day 1
General Session Day 2
HCP Engagement
Networking
Omnichannel Engagement
Patient Solutions
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Patient Solutions
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Wednesday
, October 19
8:45am EDT
Patient Track Chair Opening Remarks
201B
Keith Matt
9:00am EDT
Patient & Caregiver Perspectives: How Pharma Can Take the Chronic Condition Experience to the Next Level
201B
Elle Cole • Natalie (Sparacio) Hayden
9:30am EDT
Zeroing In To Elevate DTC Success: Power Up DTC Pharma Marketing Strategies with Zero-Party Data & HCP Outreach
201B
Denise Esakoff • Donna Rhoads
10:00am EDT
How Marketing and Advocacy can Work Together to Facilitate an Authentic and Successful Launch that Represents the True Patient Community
201B
Catherine Galica • Kristie Cline, MBA
11:00am EDT
Scale With Substance: Using Data to Work Smarter not Harder
201B
Hillary Bell • Chris Tolan
11:30am EDT
Panel: Leveraging DTC Marketing and Digital Ecosystems to Increase Engagement Throughout the Patient Journey
201B
Doug Stover • Jim Decker • Cassi O'Neil • Grace Rodriguez • Allison Cutts
1:15pm EDT
Interactive Working Group Session
201B
1:45pm EDT
The Faces Behind the Data: How a Human-First Approach to Patient Engagement Can Augment Data Sets and Advance Patient Profiling
201B
Brett Wisse
2:15pm EDT
Panel: Pathways to Patient Centricity: Rethinking Digital Engagement to Drive Better Outcomes and Address Health Disparities
201B
Stephanie Butler • Abigail Canlas • Kaitlin Russomano • Gregory Leibert • Seana Ziliak, MS
Timezone
Digital Pharma East 2022 - LIVE
America/New York
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Digital Pharma East 2022 - LIVE
Oct 18
-
20, 2022
Tuesday
, October 18
Wednesday
, October 19
Thursday
, October 20
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Pennsylvania Convention Center
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201B
204B
Ballroom B Exhibit Floor
Grand Ballroom A
Grand Hall
Philadelphia Academy of the Fine Arts
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Digital Future Day
Fierce Pharma Marketing Awards
General Session Day 1
General Session Day 2
HCP Engagement
Networking
Omnichannel Engagement
Patient Solutions
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Dates
Tuesday
, October 18
Wednesday
, October 19
Thursday
, October 20
Types
Digital Future Day
Fierce Pharma Marketing Awards
General Session Day 1
General Session Day 2
HCP Engagement
Networking
Omnichannel Engagement
Patient Solutions
Venues
201B
204B
Ballroom B Exhibit Floor
Grand Ballroom A
Grand Hall
Philadelphia Academy of the Fine Arts